How large is the virtual reality (VR) and augmented reality (AR) industry in North-Rhine-Westphalia (NRW)? What are regional value added clusters and industry focus of the companies in VR/AR? What are the trends and expectations?

These questions were now answered by a comprehensive study. Through a multi-method design, the totality of firms producing VR/AR was surveyed and questions. In addition a series of in-depth expert interviews shed light on underlying trends and patterns. Carried out together with Prof. Gernot Heisenberg (TH Köln), the study could identify 101 firms in NRW both with a media and B2B focus.

The study was funded by public entity Mediennetzwerk NRW GmbH and can be sourced via the organization (in German only).