Presentation of new study „Who are the creators of Youtube?“
Christian Zabel presented the findings from the first quasi-representative survey of German online video creators on youtube. The study was carried out on behalf of Germany’s Film- und Medienstiftung NRW and contains the full responses of 212 of the country’s 28.000+ youtube video creators. During this year’s medienforum.nrw, he relayed to the audience packed with media executives, who the creators are, how they produce, why they produce and what their plans are. The full report of the study (which was conducted together with Sven Pagel/University of Applied Sciences/Mainz), will be published shortly.
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